Storytelling is a powerful force. It's how we have connected with one another since the beginning of time. The stories we tell either move us forward or hold us back.
Which way are you heading?
In one of his recent keynotes, Tom takes an audience on a journey as he breaks down the importance of storytelling in our lives and careers.
Tom Franciskovich is a journalist and a speaker, who has spent over a decade interviewing thousands of the happiest people in America's Happiest City—San Luis Obispo, California. With a career that includes some of the biggest names in media, including The Wall Street Journal and The New York Times, it was in the trenches with the smallest of names where he found inspiration after dedicating himself to the words he once heard from a friend: “You know something was worth doing if you end up with a good story to tell.” Tom has come to understand that it's not the stories we tell one another, but the stories we tell ourselves which matter most.
"It was such a pleasure to watch Tom in action as he presented the keynote speech for our recent conference. His skill in storytelling left the audience spellbound with tales he told that were poignant, emotional, intense, and even funny. I was part of the committee that decided to hire him and we are so happy that we did! Without question, I would absolutely recommend Tom as a keynote speaker!"
"Tom is articulate, engaging, and enthusiastic about his craft of storytelling. Our team experienced a shift in perspective on the often daunting task of effective communication, both externally and internally. If you have the opportunity to book Tom to come out to talk with your organization, do not think twice—do it!"
"We invited Tom to keynote our annual event and we were treated to a unique perspective in a relatable style. Taking a complex subject, in our case, housing, which has been a frequent subject of his excellent journalism, then breaking it down into bite-sized pieces through the use of story is where he stands apart. Tom is equally thoughtful and genuine in casual conversation or when making a presentation to a large group. Book him if you can."
"We brought Tom in to emcee a very important signing ceremony, which included the mayors from the cities around the county as well the chair of the Board of Supervisors. As the public forum touched on a hot topic—returning civility back to political discourse—presenting it to the audience required a seasoned, professional touch. Tom, with his ability to hold the audience’s attention and to connect the dots with a compelling and relatable story, was the absolute perfect choice. I would recommend him as a speaker without reservation."
"I invited Tom to speak on the subject of branding and platform building. Many who attended shared with me afterward that it was the best talk on branding they had ever attended. Although he may not claim to be, he truly is a subject matter expert. How do you break down complex material and communicate ideas in a relatable, easy-to-understand manner? Through authentic storytelling, which Tom has mastered. Without question, it was one of the best presentations I have had the privilege to coordinate. Your audience will appreciate you for booking him!"
"I asked Tom to come speak to us about the power of storytelling in life and business. In his own unique style, Tom demonstrated the importance of humility and authenticity when it comes to management and leadership, and he shared some unique tips for conveying a moving, compelling story. We gained so much from his time with us and came away looking forward to putting into practice some of the gems he shared. If you are considering hiring Tom to speak to your organization, I would absolutely recommend you do it."
"Tom spoke to our company about leadership and brand building through storytelling. His presentation was quite compelling, provocative, and inspiring. We have been able to take much of what he taught and incorporated it into our daily practice. There were so many useful takeaways. But, for most of us, it was the lively Q&A at the end that most stands out. If you are able to book him, I would most definitely recommend him as a speaker to you and your organization. You will not be disappointed. Two thumbs way up!"
"I have been the program chair for three-and-a-half years and have seen a range of speakers, some very good, but mostly average. We recently had the opportunity to hear Tom speak and I can tell you his message, style and ability to tell a story put him at the top of our list. His delivery was warm and personal, connecting intimately with his audience through his humor and a captivating narrative that left us inspired and enriched. Can’t wait to hear him again."
"Our group raved about Tom's speech on the topic of branding and platform building as it relates to us here in the real estate industry. He was able to cut through with very thoughtful, insightful presentations—we actually had him come back a second time due to popular demand—that were so relatable and understandable. That's saying a lot considering it can be such a complex and perplexing subject. I am delighted in recommending Tom to speak to your organization. He is a rare find and an absolute gem."
Tom's book, Great Hunger, which recently became a #1 Amazon Bestseller, was inspired by his daughter, who asked the question: "Dad, how I am going to figure out what I'm supposed to do with my life; how do I find the work I was meant to do?" After interviewing over a thousand people in a quest for the answer, he wrote the book, which is based on a concept that originates in southern Africa where the Kalahari bushmen describe two hungers: first, the Little Hunger, which is the food for the belly and a roof overhead; and the Great Hunger, which is our search for meaning. When we find meaning, we transcend and work becomes something more than what we do from 9-to-5. It becomes our mission, our purpose, our reason for being.
With an ability to connect with a wide variety of audiences on an assortment of topics, Tom is able to drive home transformational concepts in his warm and welcoming style. Delivering the goods all wrapped up with a bowtie in an unforgettable story is what Tom does best.
Tom leads a popular half-day workshop called the “Power of Storytelling,” which can be adapted for a wide range of applications, from turbo charging a sales team to reinvigorating the leadership group. Through effective storytelling everything is possible.
On a limited basis, Tom takes on a more in-depth engagement, but only if both parties can benefit. Above all else, Tom believes in providing value; and since he is much better with words than numbers, he really does believe that 1 + 1 can sometimes equal 3.
Tom is available to speak at your next event on topics ranging from finding meaning in the work we do to how to identify and tell your story in your own, unique voice. Whatever the occasion, whatever the purpose, Tom will inspire and entertain and connect with your audience as he relates to attendees in his unassuming, easy-going, and approachable style.
Tom has always loved to talk to his friends on the phone, but now he mostly sends email. Subscribe to "Tom's Bombs" below so that we can keep laughing and growing together.